The benefits of using a custom website design versus a pre-made template

The benefits of using a custom website design versus a pre-made template

Today, your website acts as the face of your business. And let’s be honest, a pretty face always attracts more attention. The same is the case with your business website. The better your website, the higher your chances of attracting more customers and building a unique brand identity. While having a website is not a matter of choice, it’s imperative that you have one, the choice businesses must make is whether to go for a custom website design or pre-made templates. Both, custom website design and template designs bring their own set of benefits, you must choose the former if you want to make a sizable impact on your business.
A pre-made template is more affordable and quick to launch. A custom-made website is unique to your business and comes with features that fulfil your customer’s needs. It takes no rocket scientist to decipher that a custom-made website is an obvious choice. However, to help you make a firmer decision, here are the benefits of custom-made websites. website development agency 

Customized design

One of the biggest benefits of choosing a custom-made website is that you have complete control over the look and functionality of your website. You can decide how the final website looks and the kind of features it will have. You can take your unique customer type, and the nature of the market into account and get your website designed accordingly. In addition to that, you can ensure that your website reflects your business ideology, aligns with the rest of your branding, and seamlessly fits preferred aesthetics. It can be truly unique to your business, unlike a template website that would reflect a common, average design and functionalities. Contact us about corporate website design

Keeps Websites Up to Date

Every website needs to be timely updated. From your content, and algorithm changes, to branding or accounting for the shifts in consumer behaviour, there is a lot that needs to be done. If you choose a custom website design, all of these changes and updates can be done with ease as a dedicated team of website designers and developers will work for it. This functionality will not be available if you use a template version. Even if a template does provide an updating feature, the options will be quite limited. Talk to us about custom website design

Built-In Scalability

Businesses often grow, get bigger and operations to scale up. The same needs to reflect on your website. With custom website design, scalability is never an issue. Custom websites are coded in such a way that they can easily handle high traffic as your business grows. Professional developers bring the SEO advantage and great user experience as an add-on. This kind of scalability is not an option with premade websites. Contact us about professional website design 

Constant Support

Websites are volatile entities and require constant and vigilant support from developers. A template design will not provide this option as they are not designed to account for important changes. However, if you choose a custom website design, you can rely on the developers to provide strong support in maintaining and updating the websites whenever required. From correcting design or functional errors, and incorporating the changing technical needs to adding more features, functionalities, security improvements and a lot more, a custom website design team can do it all. 

Assured Quality

When you hire a professional custom website design company, you can rest assured about the quality. Having highly skilled website developers working on your product means that they will integrate the best technology, security features and a whole lot of other properties. That apart, you
can also be sure that the design, functionality, and working would be seamless. Template designs provide no guarantee of quality.

SEO Optimized

Search engine optimization is a huge factor in the success of your business. The best SEO-optimized websites deliver the best performances and scale businesses. Template designers don’t often account for SEO in their designs. Even if they do, there is no scope for updating them with time. However, with custom website designs, your website developers will not only keep SEO in mind while designing the website but also be able to update it as search engines change their algorithms, which is a common and frequent phenomenon. Skilled and experienced designers write website codes in such a way that supports technical SEO, a feature that helps search engines crawl your websites faster.

Responsive and Flexible Designs

Your website must be designed in such a way that it provides the same browsing experience to the users irrespective of the device they access it from. This is why responsive websites are so important. Studies suggest that 8 out of 10 users access websites on their mobile phones and if your website is not responsive or flexible, this huge percentage of users will browse away from your website. Using custom website design over template designs provides this benefit. Your website developers will ensure that your website is highly responsive and flexible so that every user gets the same memorable browsing experience which, in turn, will increases the retention rate of the website.

Even though template website designs come with their own set of benefits, they are not determining the advantages that custom website design provides. The online world is highly competitive and every business is eyeing the top spot on search engine results to ensure that they are visible to the maximum number of customers. Creating a stand-out presence and a unique brand identity is only possible if your website is unique and one-of-a-kind. And only custom website design can deliver that impact. With template solutions, your website would look like just another one in the sea of millions of others. So, if you wish to stand out in your marketplace, custom website designs must be your choice.

Sameer Mohan - Founder & CEO of NetVenture Digital Solutions Pvt. Ltd.

A thorough professional and a natural leader, Sameer started his career in 1997 as a web designer in Dubai. Thanks to his enthusiasm and adeptness, Sameer transformed himself into a web developer and online marketing expert over a short time. As a goal-oriented leader with a positive outlook, immense experience of over 25 years, and the ability to think outside the box, Sameer is committed to giving his best in whatever he does.

Related Insights


7 Key Benefits of m-Commerce for Businesses

What Is Mobile Commerce? M-Commerce or mobile commerce refers to the process of buying goods and services online through smartphones and tablets. It has increasingly become popular for so many reasons. m-Commerce has completely changed the way eCommerce business owners approach their consumers. With this rising popularity, most business owners seek eCommerce design services to

Read More »
ecommerce websites

Powerful Ways To Boost Your eCommerce Business

It is evident that the Covid19 pandemic has made a significant impact on the ecommerce industry. The rapid spread of Covid19 resulted in the shutting down of brick and mortar stores. As a result, customers moved to the internet in search of products and services they need. Experts in the field of ecommerce claim that

Read More »
eCommerce Marketing Strategies

E-commerce Marketing Strategies: 5 Tips To Grow Your Sales Online

Most eCommerce business owners would have probably wondered what eCommerce marketing strategies are worth my investment and time. It doesn’t matter whether you are a new eCommerce business or an already established one, it is critical to have a clear understanding of the latest eCommerce marketing techniques and trends (eCommerce Web Design Companies).  Structuring and

Read More »
Why Digital Marketing is Important for Your Business?

Why Digital Marketing is Important for Your Business?

Digital marketing is not a new fad but an effective tool that can help your business grow and reach your target audience. If you are still wondering whether digital marketing is worth your effort, then let us give you some reasons why it’s important for any business to invest in it. We live in an

Read More »
Ecommerce website development company

The Necessity To Build a Ecommerce Website For Your Business

In today’s digital world, eCommerce is taking over the internet like a storm. Needless to say, it has helped several businesses in India to skyrocket their revenue and growth. It has become a vital component of business strategy and a solid catalyst for economic development. When it comes to selling products online, the first thing

Read More »